Desinion.

Type of work: Consulting + Development.

Project Desinion.com

Chris came to us with a huge and innovative idea, but a limited budget. He wanted to create a platform for designers to help them decide over their proposals -designers create several proposals for every chosen design-, something he couldn't find a tool for.

If the budget in every project is important, here it was crucial to succeed. We worked out an iterative process which, still between the limits of his credit, allowed his project to came to life soon, enabling him to generating income or, if wanted, present it to investors.

When working this type of projects, first step is to define the core of it: the basic idea and the basic players. And for the very big part of the projects, doing so means to differentiate between what would be nice to have, which we can call "important", from what is required for it to work, which we call "needed".

First iterations of work will be aimed to get the "needed" working. If you plan to spend much time working what is needed, you have probably done a bad job defining: the core idea should be working fairly soon, even if that means rougher and rustier than desired.

And that is also the beauty of the iterative process, you start to see your project forming way before it's finished, which allows you to make a reality check. You can get rid of those planned things that weren't so important after all, and add instead things that you noticed crucial when testing the first stages of the project.

In any case, the development of Desinion was fairly smooth, and its success even more. In the very first weeks after publishing, and with almost no marketing whatsoever, the website had already a couple thousands of visitors, people were starting to sign up and other websites to talk about it.

After this first successful run, a few months ago, Chris and us starting to work on some new cool stuff for the website, which has already seen light this February.

How Desinion works

Create public debates between two designs to back up and justify your design choices with real time statistics and opinions.

Ask a question, any question about your designs

Unsure if a design meets the brief? have doubts about a certain element of the design? or just simply want to know which design is generally preferred? Ask the questions you want to ask and get useful answers, feedback and statistics.
I

Real-time analysis of opinions based
on age, gender, occupation and job position



GENDER

  • 53%
    chose this
  • Male

  • 47%
    chose this
263 opinions
  • 68%
    chose this
  • Female

  • 32%
    chose this
191 opinions

AGE

  • 55%
    chose this
  • 0 - 20

  • 45%
    chose this
221 opinions
  • 72%
    chose this
  • 21 - 30

  • 28%
    chose this
187 opinions
  • 30%
    chose this
  • 31 - 40

  • 70%
    chose this
329 opinions

INDUSTRY

  • 72%
    chose this
  • IT

  • 28%
    chose this
56 opinions
  • 27%
    chose this
  • Health Care

  • 73%
    chose this
76 opinions

POSITIONS

  • 70%
    chose this
  • Manager

  • 30%
    chose this
234 opinions
  • 30%
    chose this
  • Owner

  • 70%
    chose this
101 opinions



VISIT DESINION

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